NVIDIA AI Podcast: How AI Agents Can Enhance Customer Journeys in Retail
Jon Heller, co-CEO and founder of Firsthand, discusses how the company’s Brand Agents are revolutionizing the relationship between consumers, marketers, and publishers.
January 27, 2025
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4 minutes
In this episode of the NVIDIA AI Podcast, Jon Heller, co-CEO and founder of Firsthand, discusses how the company’s Brand Agents are revolutionizing the relationship between consumers, marketers and publishers. By using a company’s own knowledge, Firsthand Brand Agents act as AI-powered guides that engage customers on a brand’s website and beyond — assisting at every step of the customer’s journey, from finding solutions to making purchases.
To read the full article, visit: https://blogs.nvidia.com/blog/how-ai-transforms-customer-journeys-retail/
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